Social: AAF Candy Cane Confidential Christmas Party
Join your AAF friends on December 14th, at Vintage 56 in Rockledge, for the Candy Cane Confidential Christmas Party.
We invite you to join us for delicious martinis guaranteed to excite your taste buds and elevate your spirit. Listen or dance to live entertainment while enjoying the tapas food menu, the perfect complements to the fine wine and spirits selection at Vintage 56.
Party start time is at 6:00 P.M. We hope to see you there!
Location:
Vintage 56
200 Barton Boulevard,
Rockledge, FL
(321) 639-4048 · vintage56.com
Time:
December 14th at 6:00 p.m. til the last person leaves.
Yes, I will attend(link disabled)
| Dress Code: Wear your most sophisticated red and white attire. |
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Program: RMM Online Video
Online Video Landscape:
How to market your business using online video
Carrie Bolin
Senior Account Executive, RMM
Wednesday, November 14th
11:30-Noon (networking)
Noon-1:30pm (program and lunch)
Learning Objectives
Marketers and business owners will discover how video puts content distribution at the cutting edge of personalization—creating more engaging viewer experiences and generating more revenue.
As an expert in entertainment, content and video, Jamie will showcase how best-of-breed video technologies are used to create HD quality video display and detailed, customizable video metrics for in-banner units, embedded video, websites and social media.
Bio
Carrie Bolin oversees some of RMM’s largest accounts and innovative brands. RMM ranks as a top 20 ComScore Network and one of the fastest growing digital Companies in the US, Advertising Age 2011. The company’s track record and extensive growth in the digital space combined with its leading technology has made it Number 1 in most markets in the US.
Carrie currently acts as a consultant to agencies in developing strategic online advertising programs and campaigns. With national clients in a broad range of industries, including retail, health care, tourism, government and education, she has extensive experience in creative display and video solutions, but is also a leader in developing successful mobile campaigns.
Location:
Homebuilders and Contractors Association of Brevard
1500 W. Eau Gallie Blvd., Suite A, Melbourne, FL 32935
Who Should Attend
Both B2B and B2C corporate and agency-side marketers who would like to see improved results in the quality, effectiveness and value of internal and external communications efforts.
REGISTER BELOW TODAY!(link disabled)
Social: Scavenger Hunt
Let’s all go out on a Scavenger Hunt!
Teams will be armed with a list of clues, and will search around the downtown Melbourne area on foot, solving riddles, and hunting for clues by snapping photos with a smart phone. Sign up as a team of four or sign up as an individual and you will be paired up with other Ad Fed or FPRA members. Share some laughs, have some food and drinks, network, and see who can finish our scavenger hunt first!
Calling all members! We encourage you to bring a friend, coworker, or client who is not a member and may be interested in learning more about Ad Fed or FPRA. We love Newbies!
There will be door prizes for first team to complete the scavenger hunt, funniest photo, and most creative way of solving our riddle.
| Date: Oct. 18, 2012 Time: 6 p.m.–9:30 p.m. (The scavenger hunt will start promptly at 7:15 p.m.) Location: Matt’s Casbah, 801 East New Haven Avenue, Melbourne, FL 32901 |
Spots are limited to 48 people (that’s only 12 teams).
- Each Team will need to have at least one member with an iPhone or Android phone for image submission as the clues are found
- After the Scavenger Hunt is over, we will all meet back to see the photos, network, and enjoy some food together!
REGISTER TODAY!(link disabled)
Program: Anson-Stoner
The Art of Creative:
Trends, Opportunities & Best Practices
Andrew Anson
CEO, Anson-Stoner
Wednesday, September 19th
11:30-Noon (networking)
Noon-1:30pm (program and lunch)
Successfully managing the creative process is designed to give managers a solid framework which they can use in real-world situations to develop and provide strong creative direction, to guide and steward the creative process, to evaluate whether tactical directions are strong, and to present creative ideas to their management.
This program focuses on the underpinnings of effective creative: objectives and strategies.
This program focuses on the underpinnings of effective creative: objectives and strategies.Who Should AttendBoth B2B and B2C corporate and agency-side marketers who would like to see improved results in the quality, effectiveness and value of internal and external communications efforts.Learning ObjectivesUnderstand and practice the development and evaluation of a successful creative strategyKnow the right information that leads to strong creative outputBe better able to align the team on directionUnderstand how Brand Personality is used to strengthen creative effortsLearn how to strengthen tactical ideation and resultsDevelop an understanding of how to better evaluate the creative productLearn how to better measure the effectiveness of your creativeBe better prepared to present and sell creative direction and creative output to your management
Location:
Homebuilders and Contractors Association of Brevard
1500 W. Eau Gallie Blvd., Suite A, Melbourne, FL 32935
Who Should Attend
Both B2B and B2C corporate and agency-side marketers who would like to see improved results in the quality, effectiveness and value of internal and external communications efforts.
Learning Objectives
- Understand and practice the development and evaluation of a successful creative strategy
- Know the right information that leads to strong creative output
- Be better able to align the team on direction
- Understand how Brand Personality is used to strengthen creative efforts
- Learn how to strengthen tactical ideation and results
- Develop an understanding of how to better evaluate the creative product
- Learn how to better measure the effectiveness of your creative
- Be better prepared to present and sell creative direction and creative output to your management
REGISTER BELOW TODAY!(link disabled)
Program: Facebook Best Practices
Does your page engage?
Best practices for reaching consumers on Facebook
Wednesday, August 15th
Who should attend:
– Marketing directors
– Category managers
– Brand managers
– Consumer product manufacturers
– Anyone representing a consumer-facing brand
11:30-Noon (networking)
Noon-1:30pm (program and lunch)
Location:
Homebuilders and Contractors Association of Brevard
1500 W. Eau Gallie Blvd., Suite A, Melbourne, FL 32935