“Pioneering Passion on the Digital Front” Live Stream: Watch on May 16th at 12:30pm

Come back on May 16th at 12:30 to watch live!

The digital industry is vast and ever evolving, with a culture just as unique as its products. Bobby Jones, Founder & CEO of Purple, Rock, Scissors, takes us through the lifestyle and values of a digital agency, from the necessary creative passion to future client collaboration. Hear about how the folks at PRPL implement innovative strategies and engineering to face industry challenges head-on and stay ahead of that elusive curve.

Annual Business Meeting, May 15, 6 pm

The AAFSC will conduct the Annual Business Meeting on May 15, at 6 pm at The Pizza Gallery in Viera.

This meeting is exclusively for members in good standing to complete the nomination process and voting for the 2013 – 2014 AAFSC Board of Directors.

The roster of prospective board members is located in the News section of our site.
Any member in good standing may run for any position and/or vote for their favored candidate.

Meeting Info
Date: May 15
Time: 6 pm (networking) 6:30 pm (meeting begins)
Location: Pizza Gallery

AAFSC: Officers and Board of Directors Elections 2013-2014

Call for Nominations!

It is time once again to nominate and elect your Board of Directors for the next year.

We have a preliminary slate of board members for your review. You are welcome to nominate AAFSC members who are in good standing and who have agreed to serve on the board.

Please send all nominations to President@ aafspacecoast.org and include the name, email address, and board position for your candidate.

2013 – 2014 Prospective Board Members

Executive Board of Directors

• President: Tammy Wood

• VP: Open

• Secretary: Karina Connor

• Treasurer: Open

General Board of Directors

• Communications: Open

• Membership: Anna Palermo

• Social Media: Madison Conradis

• Web: Josh Adams

• Programs: Melissa Stockstill

• Past President: Melissa Stockstill

  • Scholarship: Melissa Stockstill (function of past president)

  • Nominating Committee: Melissa Stockstill (function of past president)

  • Board of Trustees: Melissa Stockstill (function of past president)

Board Member at Large

• Lori L’Heureux

Committee Chairs

• Government Affairs: Bill Williams

• Silver Medal: Amelia Woodbridge

• ADDY: Open

Election Calendar

• AAFSC Board Nominations: April 25 – May 9

• Deadline for Nominations: May 9

• Election and Annual Board Meeting: May 15

• Announcement of New Board: May 24

• Board Induction: June 19

   

The Evolution of Audio Branding

Featuring Jon Ruhff from Push Button Productions
Wednesday, April 17
11:30-Noon (networking) 
Noon-1:30pm (program and lunch)

Every business wants it, but few know how to get it–instant recognition.

The kind you get when you hear a slogan, some piece of music or even see a logo that brings a specific business to mind. Many businesses try to get that kind of recognition, but more go about it in all the wrong ways.

The key to successful branding is the professional production of great audio branding like hold messages, radio spots or original music.

Don’t spend your (or your client’s) hard-earned money on buying the best ad schedule on a message that slips into the background.

Learn:

• How to promote your company with intentional and responsible use of audio stimuli within brand communication
• The differences between the traditional production of advertising music and audio branding
• How to develop distinctive audio creative as is part of multi-sensory brand communication and holistic corporate design
• The why the audio logo, brand music and brand voice are the defining characteristic elements of audio branding

Location:

Homebuilders and Contractors Association of Brevard
1500 W. Eau Gallie Blvd., Suite A, Melbourne, FL 32935

Who Should Attend:

Both B2B and B2C corporate and agency-side marketers who would like to see improved results in the quality, effectiveness and value of internal and external communications efforts.

Government Affairs Update – Green Guides

The Federal Trade Commission has announced the release of revised Green Guides giving marketers direction in making sure any claims about the environmental attributes of their products are truthful and non-deceptive.

Among the most notable aspects of the revised guidelines are new sections dealing with

• certifications and seals of approval;
• carbon offsets,
• free-of claims,
• non-toxic claims,
• made with renewable energy claims, and
• made with renewable materials claims.

AAF and the 4As filed comments with the Commission when the revised guides were proposed.